Chris spent over 15 years working for some of the leading automotive brands across the fleet, retail, finance and rental markets.

After heading up an automotive marketing business advising clients such as Volkswagen, Mercedes-Benz and Europcar on their digital, product and marketing strategy, he published a paper and worked with a number of organisations to explore the impact of mobility on the automotive sector.

Chris left in 2018 to found Tomorrow’s Journey a startup which won the IAFN Finance Dragon’s Award at the conference in September 2018. Tomorrow’s Journey is changing the way vehicle assets are used in the emerging mobility space.