Workshops
In addition to the conference sessions, we are also holding these workshops throughout the day. To register your interest, please contact Louise Clavey (louiseclavey@assetfinanceconnect.com) as places are limited.
- Alfa workshop - Escaping proof of concept purgatory: turning AI into business value - starts at 11.30am
Hosted by John Murray, Director, Office of the CTO and Ben Jones, Market Lead - AI from Alfa; Shahid Mohammed, Solution Architect Manager, Amazon Web Services; Tom Ellis, Manager, Solutions Architecture (Software & Technology), Amazon; Kam Limani, Engineering Lead, Lloyds Bank and Cat Powell, Head of Data Insight and Automation, Novuna Business Finance
John Murray
Director, Office of the CTO - Alfa
Since joining Alfa in 2010, John has built deep expertise in solution architecture and led major systems transformation projects across the asset finance industry. Now in a central role aligned with the CTO’s office, he works at the intersection of architecture, AI, and innovation—shaping technical direction, exploring emerging technologies, and improving delivery to drive greater value for Alfa and its customers.
Ben Jones
Market Lead - AI - Alfa
Designed for CEOs, business leaders and C-suite stakeholders, this session brings strategy and execution together - helping you turn AI ambition into business outcomes.
AI is no longer optional - it’s a competitive weapon. But too many projects stall in proof-of-concept purgatory, never making it to scale or impact. This executive session cuts through the noise by tackling the real roadblocks between AI vision and enterprise-wide impact.
You’ll hear directly from top lenders who’ve broken through the bottleneck and taken AI from pilot to profit - turning experiments into enterprise-grade solutions.
Here's what you will take away:
- Insights into building scalable AI strategies from industry peers and concrete steps to turn AI ambition into business value
- An understanding of which use cases drive the biggest commercial impact, discovering new revenue streams and cost levers unlocked by AI
- Insights from AWS on how leading firms are using cloud-native AI to drive transformation
- A C-suite-ready playbook for identifying and prioritising high-impact use cases
- Ways to overcome common hurdles such as compliance drag without slowing down innovation
- CGI workshop - Perfecting Proof of Concept Prep: Practical Steps to AI Success. Starts at 11.30am and continues after lunch.
Hosted by Cheryl Allebrand, Senior Consultant for AI and Automation, CGI
Cheryl Allebrand
Senior Consultant for AI and Automation - CGI
With close to two decades of experience in tech and strategy, Cheryl is dedicated to finding AI and business process automation solutions that work for organisations, their members and those they support. She previously played an important role in launching 5G and IoT solutions and is now working to expand and extend application of those and other technologies with natural language understanding to speed the time from insight to action and interaction.
For her, success involves a cross-platform approach, designing for a range of device and interaction preferences, while making the most complex solutions feel simple. Cheryl likes to turn the normal customer service model on its head to provide proactive support that guides customers and employees along the full length of their journeys; all while providing intelligent automation where applicable.
- Part 1 - 11:30am – 1pm
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Launching an AI proof of concept (POC) that survives beyond the pilot phase can feel like a risky proposition – but it doesn't have to. In this highly practical session we'll help you cut through the uncertainty and lay the groundwork for scalable innovation. Whether you're just starting out or fine-tuning your current strategy, this workshop will equip you with pragmatic guidance to deliver real value and avoid common pitfalls.
Here’s what you’ll walk away with:
Framing the context: A primer on the current AI landscape, covering types of AI, levels of application, and high-value use cases in asset finance, helping you set the right foundation with stakeholders.
Strategic value mapping: Learn how to align your initiative with broader trends and adjacent market opportunities, making the business case stronger and more resilient.
Calculating POC ROI: Understand the key cost drivers and how to effectively quantify projected savings or performance improvements.
Data, permissions and governance: Discover the non-negotiables you need in place before writing your first line of code, complete with hands-on exercises and group checklists.
Securing buy-in early: Explore tested ways to bring stakeholders on board at the start of your AI journey.
Part 2: (after lunch) 2pm–3pm
CGI AI Roundtable (optional): Applying AI to the real world
After lunch, the session continues in a roundtable format, offering a chance to discuss real-world implementation challenges and share lessons learned with peers. Whether or not you joined the morning session, you're welcome to participate in this collaborative discussion to exchange ideas and gain further insights.
- Making technology pay - building the business case. Starts at 9.45am and continues after the coffee break.
Hosted by Christian Roelofs, CEO, Finativ
Christian Roelofs
CEO - Finativ
Christian is the CEO of Finativ and an experienced executive, specialising in asset finance.
With an extensive career in financial services, Christian has established himself as a respected leader in the sector, combining deep corporate finance and M&A expertise with hands-on business management experience.
As a Chartered Accountant, he brings analytical rigour and strategic insight to every engagement, whether advising on complex transactions or delivering strategic transformation.
Last November at the AFC autumn conference, the Finativ technology & innovation forum workshop in association with Asset Finance Connect explored how good technology decisions and wise investment can add real business value. This year, the conversation goes deeper- examining how strong collaboration between IT and the wider business drives successful outcomes.
This extended, interactive workshop focuses on one of the most critical elements of tech deployment: how to build a strong, compelling business case that aligns with strategic priorities and engages key stakeholders from the outset.
Here's what you'll gain:
A practical, structured approach to building the business case for technology investments
First-hand insight into how different executive roles view and evaluate technology proposals
Opportunity to test and challenge your thinking in collaborative group discussions
Real takeaways to apply back in your own organisation's planning
- Apps workshop - Showcasing Agentforce in asset finance: the power of Agentic AI - Starts at 2.00pm for one hour.
Hosted by Daypesh Patel, Managing Director, VIP Apps Consulting; Charlie Sutton, Senior Partner, UK Financial Services, Salesforce and Shreya Tandon, Lead Solution Engineer, UK Financial Services, Salesforce
Daypesh Patel
Managing Director - VIP Apps Consulting
Charlie Sutton
Senior Partner, UK Financial Services - Salesforce
Shreya Tandon
Lead Solution Engineer, UK Financial Services - Salesforce
Agentforce is a Salesforce platform designed to create and manage autonomous AI agents. These agents can be customised to perform various tasks across different departments from sales and service to marketing and commerce. They work by accessing real-time data, planning actions, and executing them autonomously—often without human intervention.
This is a unique opportunity for lenders to understand how big tech is deploying Agentic AI in financial services and what it could mean for the future of asset finance.
Here’s what you’ll take away:
- An understanding of how Salesforce is operationalising agentic AI in financial services
- Practical examples of what autonomous agents can do across the asset finance value chain
- Insight and Demo into how Agentforce works in a Credit Underwriting use case for your business
- A look ahead at what generative AI means for the future of lending
- Showcasing AI in customer service: real use cases and live demos. Starts at 11.30am for one hour.
Hosted by Steve Taplin, Managing Director, Lendscape; Andy Trimmer, Head of Technology, Simply and Richard Huston, Managing Director, VAMOS.
Steve Taplin
Managing Director - Lendscape
With over 25 years in technology solutions to the asset finance and now receivables finance domains, Steve’s extensive experience sees him lead the Sales, Marketing and Software Engineering functions at Lendscape.
He is passionate about helping financial institutions understand how technology can be used to achieve operational excellence while engaging more deeply with their customers and is motivated by the belief that technology can provide opportunities to deliver more customer-centric approaches.
Before joining Lendscape, he co-founded Finaptix, acquired by Lendscape in 2019, and served as Managing Director and Global Sales & Marketing Director at Alfa for a combined tenure of over 22 years.
A regular contributor to industry journals and events, Steve’s specialities include asset finance, technology strategy, software development, digitalization, servitization and hyper-automation.
He holds a PhD in Physics from the University of Kent.
Andy Trimmer
Head of Technology - Simply
Andy has worked at Simply since January 2018, starting off as their Head of IT before gaining promotion to his current role of Head of Technology.
Prior to this, he spent 5 years at Close Brothers and has a BSc in Criminology with Forensic Studies from the University of Portsmouth.
Richard Huston
Managing Director - VAMOS
Richard has a background in implementing technology solutions for the financial services sector across the UK, US and Europe.
He specialises in helping organisations use the latest technologies effectively to improve operational capabilities and deliver real value. His expertise spans system architecture, data infrastructure, and digital transformation, with a particular focus on the responsible integration of artificial intelligence.
As Managing Director and co-founder of VAMOS, Richard works with financial organisations to develop effective strategies for AI adoption, focused on empowering humans rather than replacing them.
This hands-on, interactive workshop is designed for asset finance leaders ready to move beyond theory. Through a series of live demonstrations and implementation walkthroughs, you’ll see how AI is already delivering value to customers and operations - today. This is your chance to move from idea to execution and to see what successful AI deployment really looks like in asset finance.
Here’s what you'll come away with:
- Working use cases: See how AI is enhancing customer service in live asset finance environments, and the results being achieved.
- Implementation strategy insights: Buy vs build? Big bang vs iterative? Learn what’s working, where, and why.
- Live tech demos: Experience next-generation AI tools firsthand, with walkthroughs from the teams behind them.
- Future roadmap: Discover what’s next for AI in customer engagement and how to prepare your organisation to lead.
- How auto finance can be embedded in an agentic AI sales channel. Starts at 11.30am for one hour.
Hosted by Tony Lynch, CEO, CarPass.ai
Tony Lynch
CEO - CarPass.ai
I have always looked for market opportunities and, once identified, founded businesses to explore and develop the opportunity. In 2008 our idea was that people would read ebooks on smartphones. I founded Mobcast, an e-commerce platform, white labelled for Telefonica in Spain, Singapore Telecom, WH Smiths and others. Mobcast was sold to Tesco in September 2013.
I created Faxi in 2014, an Internet platform and mobile application that encouraged commuters to share their commute to work with co-workers and rewarded them using
patented proximity measurement technology.
After selling Faxi to Toyota financial services and Toyota insurance management in 2019, I adopted the role of the entrepreneur in residence at Toyota financial services EAR. With TFS, we are now developing the CarPass product. Pre-finance the car buyer at the beginning of the car buying journey, and provide them with stock and buying support inside a mobile app to retain the customer for the car buying journey and beyond.
The Carpass team is developing artificial intelligence to identify online buying and brand intent while also piloting how Generative AI can support the car buyer through the car buying process—a Truly game-changing opportunity.
With access to over 650,000 vehicles from more than 11,000 UK dealers, Carpass Home is building a game-changing platform that puts AI agents at the heart of digital automotive retail. But the bigger question is: how can finance, insurance, and warranty provider services get embedded in the agentic AI customer journey?
This live session explores how AI agents could either complement or disrupt the traditional online sales flow—and how your business can remain at the centre of the conversation.
What you will take away:
- Live AI demonstration: Experience a real AI sales agent in action, trained to handle both car and finance journeys—from enquiry to close.
- Strategic opportunities: Understand how finance and insurance providers could support or subsidise AI agents to embed their products directly into the digital sales flow.
- Future channel insights: Explore how advertising within the AI agent experience could become a new frontier for engaging customers at point of sale.
- First-hand access: Get a link before the conference to try the AI agent for yourself—then bring your insights to the session for an interactive discussion.
- Partner potential: Learn how your organisation could use Carpass Home technology to deliver AI agents to dealer partners in days, not months.
- Nivo Workshop - Agentic AI use cases in the broker-lender channel. Starts at 2.00pm for one hour.
Hosted by Matthew Elliott, CEO, Nivo; with a selection of practitioners involved in the development project
Matthew Elliott
CEO - Nivo
Rob Linfoot
Performance Manager - Aldermore Bank
Sarah Barker
CCO - Cambridge & Counties Bank
Prior to Cambridge & Counties Bank, Sarah was Director of Relationship Banking at The Co-operative Bank. At The Co-operative Bank Sarah revitalised the relationship banking team returning it to growth. Pivotal to delivering improved service, Sarah also opened new channels including a broker proposition. Prior to The Co-operative Bank, she spent around 13 years at Lloyds Banking Group in a number of senior roles, including business planning, client propositions and deal management.
Andrew McKee
CIO - Ultimate Finance
Andrew McKee has been the Chief Information Officer at Ultimate Finance since 2018, and he’s all about using data-driven transformation to deliver real results.
Andy combines an understanding of data, and practical insights to help organisations—from healthcare to finance—improve how they operate and embrace technology. His innovative, hands-on approach allows businesses to make the most of digital solutions - driving growth, achieving operational success and transforming customer experiences.
This hands-on session is designed for asset finance and commercial lending professionals who want to see what AI actually looks like in broker workflows. Built around live use cases and early adopter insights, the workshop goes beyond theory - showing how AI can operate over email, interpret instructions, chase documents, complete forms, and return broker-ready packages.
Whether you're exploring AI or already trialling it, this session delivers practical insight and tested examples.
Here’s what you’ll come away with:
- How it works: A jargon-free walk-through of agentic AI technology and why email is the chosen channel.
- Use case deep dives: See how lenders are tackling real problems & opportunities with AI.
- Lessons from the front line: Hear what worked—and what didn’t—directly from early adopter lenders.
- Making it happen: Understand what it takes to build a business case and trial this tech internally.
- Q&A: Ask your own questions to the Nivo team and lender panellists.
- Solifi - Innovation, operation, and regulation: AI’s triple impact on the asset finance industry. Starts at 3.45pm for one hour.
Hosted by Dr Lee Summers, global head of automotive & fleet portfolio product management, Solifi
Dr Lee Summers
Global Head of Automotive & Fleet Portfolio Product Management – Solifi
Dr. Lee Summers, Global Head of Automotive & Fleet Portfolio Product Management, graduated from the University of Exeter with a PhD in Physics. After three years in education, Lee discovered a passion in software, joining Solifi in 2016. Starting as a Group Functional Architect, Lee has worked his way up to his current role, with experience within Product, Professional Services, and Sales. As a result, Lee brings a 360-degree view of how great ideas become deliverable global solutions.
Currently, Lee offers strategic, business, and Pre-Sales Solution Consultancy across secured finance markets in EMEA and APAC. He also supports sales activities through on-site customer visits, business assessments, RFX processes, discovery, and conducts detailed product demonstrations.
This end-of-day session is your opportunity to re-engage with the major themes discussed in the plenary, unpack what you've heard throughout the day, and explore how organisations are beginning to translate AI concepts into tangible operational tools.
Whether you're just beginning to evaluate AI or you're hands-on with implementation, this session will give you space to reflect, challenge assumptions, and connect with peers on the evolving AI landscape.
Here’s what you’ll come away with:
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Clear distinctions between AI, machine learning, generative AI and agentic AI—and how each is being applied.
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A grounded understanding of AI maturity: how to align your data, talent, and tech investments.
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Insights into how regulation is shaping (and enabling) responsible innovation.
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Answers to any final questions from the day, with an opportunity to synthesise your learnings
As the final workshop of the day, this is a valuable opportunity to consolidate ideas, share thoughts, and leave with a clear sense of where AI is heading in asset finance.